brandsschoolsmagazines
LUCi

LUCi

Field:
apparel
Style:
casual
Market:
women, 20s, 30s
Region:
Japan
Frequency:
monthly
URL:
LUCi official site

Buy LUCi at Amazon Japan (English on product page)

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Magazine for working women in their 20s, 30s

LUCi advertises itself as a magazine for “working girls”, not “working women”. It actually uses katakana (女のコ) instead of kanji or hiragana to further emphasize ‘girls’. It aims to offer fashion that combines elegance with kawaii.

LUCi has a circulation of 155,000 and is published by Fusosha, which also publishes ESSE, SPA, Numéro Tokyo, Sumai, MAMOR, taxi, haru_mi and other magazines.

Review LUCi

i luv 2 having ting dat mke me rock..

ayumi0915
Sep 17, 2008 (4652 days ago)

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http://www.japanesestreets.com/fashion-mags/346/luci