Girl's Style

If you ever visited a Japanese bookstore you are familiar with the rows and rows of fashion magazines. The most interesting ones are without doubt the ones that follow street fashion.

Girl's StyleGirl’s Style documents the street fashion trends of the Kansai area, the Western Japanese triangle covering Kobe, Osaka, and Kyoto.

Girl’s Style is published just four times a year, and targets young women between 15 and 22 years old. It is a fairly small magazine of about 180,000 copies a run. But in spite of its small size and its youth (it was started earlier this year), it has a fairly large impact. If you live in the Kansai, are female and want to be up-to-date this is one mag you don’t want to miss.

Editor Shigeru Kita explains how they select the people they feature in their magazine: “We look at how much fun they seem to have with their clothes. Casual is the keyword, but the clothes have to radiate fun with a capital F.” Most clothes in Girl’s Style are playful, but far removed from Fruits‘ avant-garde style. These are the kind of clothes you can wear when you visit your boyfriend’s parents.

Many Japanese street fashion magazines try to widen their appeal by covering clubs, concerts, events, and art events. Not Girl’s Style. This is 100% pure fashion. It consists almost completely of head-to-toe shots of people showing off their own clothes. Not in tiny thumbnail photos, but easy-on-the-eye big ones. Some of the shots cover a whole page, many other pages hold four. Just as on JAPANESE STREETS, brands and prices (as well as age and occupation) are given. If you don’t read Japanese, you are out of luck. All descriptions are exclusively in Japanese. The excellent and clear photographs make up for that many times over though.

Besides clearly showing the latest trends on Kansai’s city streets, Girl’s Style also tells you where you can buy the gear. Each issue covers dozens of shops, with lots of photographs, and—this is really cool—the shop assistants modeling the stuff they sell. Mind you, these articles are not disguised advertisements as is usually the case with these kind of magazines. The publisher keeps a pretty large detachment of stylists and editors at hand who go out searching for cool and trendy places. If it is in Girl’s Style you can be sure it is worth a visit. And if you are directionally-challenged, amazingly well-crafted maps help you on your way.

 
 
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Discuss

How can i order these magazines online?

Kim Nguyen - Tuesday May 3, 2005 at 01:48 PM (JST)

Hi Kim Nguyen,

I believe Girl’s Style cannot yet be bought on the internet. Some other magazines from Japan can, however. Click on the two flashing banners on the far right of the page (J-List & Ka Yui). They are ads for companies that sell Japanese fashion magazines, amongst other things from Japan.

Cheers!

Kjeld Duits (author) - Tuesday May 3, 2005 at 02:12 PM (JST)

click where to get magazines from japan??

alexia chuck - Thursday Jul 14, 2005 at 05:19 PM (JST)

sweet

loni sena - Tuesday Aug 30, 2005 at 11:42 AM (JST)

i wood love to have one

domenique crump - Tuesday Oct 25, 2005 at 04:04 AM (JST)

Hi
Please visit my new website, www.jamaicadaughter.com
Many thanks.
chris

Chris - Thursday Dec 29, 2005 at 11:56 PM (JST)

this is brilliant thanks

hannah - Thursday Feb 16, 2006 at 05:23 AM (JST)

Hello, alot of the websites are only in japanese, for example, I wanted to order some legwarmers from Takuya angel’s website, but I don’t speak japanese and I only found 2 or three english words. Can you give me any advice on how I can buy some of the clothing online…. I like them sooo much, fashion is not that original here in the states, I would love to dress the way I want too….but jobs here have a strict dress code…so, I just dress like myself afterwork and on the weekends! any help would be greatly appreciated….

Tiffani Inge - Saturday Jun 17, 2006 at 03:55 AM (JST)

This is a problem, Tiffani. I suggest you check our FASHION links directory. There are a few English language sites selling Japanese fashion.

Kjeld Duits (author) - Saturday Jun 17, 2006 at 05:51 PM (JST)

may i to get it,,coz i live in Indonesia…thx so much =)

Monica - Thursday Oct 19, 2006 at 05:31 PM (JST)

hey i was wondering where i can order the magazine issues?? any answers!!!
thanx

Shoua - Thursday Nov 2, 2006 at 04:19 AM (JST)

Shoua, we will soon open a directory of magazines with links to the respective Amazon Japan page, so you can easily buy them online.

Kjeld Duits (author) - Monday Nov 6, 2006 at 05:29 PM (JST)

I am trying to get an article of my friends new fashion buisness she opened in England. We think it would be great in Japan, however i do not know where to go in the Osaka area to get the pictures into a magazine.
Anyone have any ideas?

thanks

Pete - Wednesday Nov 22, 2006 at 10:01 PM (JST)

i want to view a new fashion in japan

naomi koike - Wednesday Dec 13, 2006 at 12:32 AM (JST)

I NEED THIS MAG

NiCHASIE' - Tuesday Jan 30, 2007 at 06:38 AM (JST)

i want to view a new fashion in japan

VICKY - Wednesday Jan 31, 2007 at 01:45 PM (JST)

i love love japanese culture. i would like to buy books and magazines on fashion and toys-can you advise me purrlease xxx

nazia parveen - Monday Apr 9, 2007 at 01:54 AM (JST)

sure would lov it if you came here los angeles i didn’t know this way of styles were out i\ve been dressing uniquely for a while and thought i was all alone

venus - Sunday May 13, 2007 at 09:26 AM (JST)

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