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Harajuku's Epic Battle of the Unicorns

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Under the title Rainbow Dream Project, several members of the popular Harajuku Fashion Walk group got together last Saturday. They were easy to spot. Each one wore a 6%DOKIDOKI Unicorn and Rainbow T-shirt

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Harajuku Fashion Walk organizing committee member Junnyan introduced the get together on his site under the name ユニコーン大作戦 (Yunikoon Daisakusen), which translates as Epic Battle of the Unicorns.

The Rainbow Dream Project

In a conversation he calls it the Rainbow Dream Project. “We are walking around Harajuku in 6%DOKIDOKI T-shirts known as Connect Tee/RAINBOW telepathy,” he explains. “They aim to connect the people of the world through a rainbow.”

“Through these T-shirts we connect with people all over the world who love Japanese fashion,” says Junnyan. “Our message is ‘Thanks for being friends!’”

Everybody Can Join for Free

This was the first Rainbow Dream Project walk through Harajuku, but the group plans to have one every month, on the second Saturday. The next one is on Saturday, October 13. “We meet at 2 pm in front of the Takeshita Dori Exit of JR Harajuku Station,” says Junnyan. Everybody is welcome and participation is 100% free. Just make sure to wear a Connect Tee/RAINBOW telepathy T-shirt!

The Most Popular Kids on the Block

When you walk the streets with Junnyan, Kumamiki, Ribbon and friends you realize that everybody wants to be photographed together with them. Even Japanese people. Amazingly, even Japanese school girls in uniform.

The group always politely says yes. They then pose with gusto. Although Junnyann confides that when people don’t ask, or become rude, he does sometimes say “no photos.”

Obsessive Pensioners…

That almost happens once this Saturday when three elderly photographers start to boss the group of friends around. They even tell total strangers who happen to pass by what to do. It clearly upsets Junnyan, and he tells them so. But without anger in his voice, and in such a way that the three elderly photographers don’t loose face.

They seem so thoroughly obsessed by getting the ultimate shot though, that they don’t seem to notice anything else… They’re like young puppies who won’t let go of a toy.

Next Time, You?

JAPANESE STREETS tagged along to shoot this first Rainbow Dream Project. Maybe next time you can tag along, too? Until then, enjoy the shots! I hope they make you feel as if you were there.

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Getting together in front of the Takeshita Dori Exit of JR Harajuku Station

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These two girls just happened to wander by

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In front of the Takeshita Dori Gate
From left to right: Kumamiki, Noriko, Junya (Junnyan), Hanazono (Uri), Yuki (Ribbon), Satomi (Saromi)

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Where ever they go, people ask to be photographed with them

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Posing for Purikura photos

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Comparing accessories

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Adding notes to the shots

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Comparing shoes… The giant one is mine!

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Noriko volunteers to cut the Purikura

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Junnyan showing the way
A true leader has the confidence to walk alone…

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A little boy wearing jinbei shows off his goldfish

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Stopping traffic!

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Posing with school girls

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Oops, forgot to move my bag away…

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Kjeld Duits About the Author

Inspired by the stunningly creative street fashion that exploded on the streets of Tokyo and Osaka in the late 1990’s, photo-journalist Kjeld Duits launched JAPANESE STREETS in 2002. This makes JS one of the first fashion blogs on the net, and the very first to cover Japanese street fashion.

Recent articles by Kjeld Duits:

Comment (日本語もOK)

They all seem too be having so much fun and they are all dressed so cute! >O<
I feel like the past few years there haven’t been going on so much in Harajuku, but these people are trying to get it more colourful and active again! O
Keep up the great work!

Hehe, and Kumamiki seem to really like her giraffe backpack, I’ve seen her wearing it a lot and I really like the backpack! ヾ(@^▽^@)ノ
Very very great photos! ________

Shinobu
Sep 11, 2012 (2234 days ago)

@Shinobu: Thank you for the nice words. Glad you like the shots! I think lots has been going on in Harajuku, but it’s just different from what we saw in the 1990s. This however, is a bit like Harajuku in the 1990s. Colorful and Fun!

Yes, Kumamiki loves her 6%DOKIDOKI Giraffe Backpack. They are inseparable!

Kjeld Duits (author)
Sep 11, 2012 (2234 days ago)

I was looking forward to these~! Great shots! (^^♪

Yuka
Sep 11, 2012 (2233 days ago)

@Yuka: I had so planned to contact you as soon as I finished uploading these shots… Next time!!! I think Junnyan was thrown off that fewer people showed up than expected. But next time there will be many more, I’m sure!

Kjeld Duits (author)
Sep 11, 2012 (2233 days ago)

I love Satomi’s camera necklace and the panda accessory on her hat.
Uri’s outfit is so awesome! Once again, I am not fan of plaid pants but jeez Japanese people make them look so awesome! In most of the shots, Uri looks like an Alice in Wonderland character ^^
Kumamiki’s shot with the kid is sooo funny!
I am amazed by your photos, I mean, all the angles you get, are you from Cirque du Soleil or what!? ;P

Maria
Sep 13, 2012 (2231 days ago)

Hi! I’m the girl from Spain you met that day (^^) Your web is very nice, I really like it!
I was glad I could meet you and Junnyan that day.
I hope I can go to Japan again soon! (I’m already in Spain now)
See you again in the future! (^^)

Sarah
Sep 13, 2012 (2231 days ago)

@Maria: Haha, maybe I am from Cirque du Soleil. LOL Thank you for your nice words, Maria. Several Japanese street photographers and many of the people I shoot have also mentioned my angles. One photographer told me last week he has been trying to emulate them. What better compliment can one get? ^^

Kjeld Duits (author)
Sep 15, 2012 (2230 days ago)

@Sarah: It was really nice meeting you and your mom the other day. And thanks for your nice words about JAPANESE STREETS. Just had a look at your blog and am very impressed by your Japanese. You should have no problem getting a job here, I’d imagine, with that kind of command. Looking forward to running into you again in Harajuku. ^^

Kjeld Duits (author)
Sep 15, 2012 (2229 days ago)

cool! so colorful! great shots!

Steve (Living in Japan)
Sep 18, 2012 (2227 days ago)

@Steve (Living in Japan): It was a lot of fun shooting, Steve!

Kjeld Duits (author)
Sep 18, 2012 (2227 days ago)

I am puking rainbows. They all look so happy and funny. And the shots with the proud little boy are just awesome. <3 It’s interessting how much of other cool styles are to discover in the background of the photos.

nora
Sep 21, 2012 (2223 days ago)

@Nora: Excuse me. puking rainbows . . . ?

Kjeld Duits (author)
Sep 21, 2012 (2223 days ago)

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