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Tuesday March 20, 2012

matohu A/W 2012

shinjuku, tokyo
AW 2012, girls
Kjeld Duits

Autumn/Winter 2012 Collection of Japanese fashion brand matohu on March 20, 2012, during the Japan Fashion Week in Tokyo

matohu on the street
matohu_ @ twitter
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Kjeld Duits About the Photographer

Inspired by the stunningly creative street fashion that exploded on the streets of Tokyo and Osaka in the late 1990’s, photo-journalist Kjeld Duits launched JAPANESE STREETS in 2002. This makes JS one of the first fashion blogs on the net, and the very first to cover Japanese street fashion.

Recent photos by Kjeld Duits:

Japanese fashionJapanese fashionJapanese fashionJapanese fashionJapanese fashionJapanese fashion

Comment (日本語もOK)

I love the drapey movement of all the pieces but at the same time there is still defined shape. aces!

Kara
Mar 21, 2012 (2014 days ago)

@Kara: I see the shows, I shoot the photos, I edit them. But it is observant comments like yours—even though brief—that help to make me see the designers’ creations just a little differently. ^_-

Kjeld Duits (photographer)
Mar 21, 2012 (2014 days ago)

There seems to be a sort of trend here, even with the high fashion concepts in Japan, they all seem to be simplifying as of late.

Supermerlion
Mar 21, 2012 (2014 days ago)

@Supermerlion: Yes, since the Lehman Brothers bankruptcy of 2008, and especially after last year’s triple disaster, Japanese fashion brands have generally given the commercial value of their collections greater weight than their artistic expression.

Kjeld Duits (photographer)
Mar 21, 2012 (2013 days ago)

Cestenue toutes magnifiques à mes yeux, si le travail est bien et les finitions sont parfaitent, alors la mode Française n’a qu‘à bien se tenir.

By night
Mar 22, 2012 (2013 days ago)

I like the cuts and shapes. It’s geometric, irregular but exact at the same time ^^
I think this collection’s color palette is my favorite one. It’s all cold colors, very winter-like; furthermore, the few warm colors used are shown in a way that they look winter-like too. Love that.

Maria
Mar 23, 2012 (2012 days ago)

@Maria: Yes, the colors got my attention, too. Very subdued and quiet, yet flattering and beautiful.

Kjeld Duits (photographer)
Mar 24, 2012 (2011 days ago)

Absolutely love all the different shapes and textures here. Everything looks totally wearable and comfortable without being too casual.

Mirry
May 30, 2012 (1944 days ago)

@Mirry: Matohu always manages to do that, make it both stylish and comfortable. I am a fan. ^_-

Kjeld Duits (photographer)
May 31, 2012 (1943 days ago)

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http://www.japanesestreets.com/photoblog/1716/matohu-aw-2012