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Harajuku Fashion

Harajuku has become world famous as Japan’s center of street fashion. This square mile area is jam-packed with boutiques, fashion malls and chains. Every single day of the year, tens of thousands of people come here to shop, hang out, and see what the latest trends are.

The area was originally a small village inhabited by low level samurai. Harajuku’s start as a center of fashion and youth culture came after WWII. US Army barracks, called Washington Heights, were built here. Shops that catered to the military families followed. This attracted young people curious about Western culture.

In 1964, the Olympic Games came to Tokyo. Washington Heights became the Olympic Village housing the athletes. People from all over Japan came to Harajuku for a chance to meet the athletes. The crowds of young people persuaded young creators to set up shop here.

In 1978, the Laforet fashion mall was opened. It quickly became Harajuku’s main attraction. Harajuku had now become THE place for fashion businesses to be. It changed from being a place, into being a concept. Harajuku stood for energy, change, newness.

Trends come and go at lightning speed in Harajuku. Decora, Goth-Loli, Cyber-Punk, Mori Girl, the list is endless. Many happen at the same time, and influence each other. Often it’s impossible to determine what gave birth to what. This disconnect and freedom is possible because there is no social message. Harajuku fashion is about fun. It is fashion in its purest form.

At JAPANESE STREETS we cover many types of Japanese fashion, including Japanese fashion shows. But our main focus is Harajuku fashion. Have a look at some of our recent Harajuku fashion photos

STUDENT, 23

Shirt – Daniel Palillo
Shirt (tied around waist as skirt) – Moschino
Bag – FREITAG
Shoes – Buffalo

28
Friday November 28, 2014
Erika Gmz: Wow delicioso! I love boiled potatoes! :)
Kjeld Duits: @Erika Gmz: Kelly was eating boiled potato with butter. It is known as Jagabata (じゃがバター).
Erika Gmz: I was wondering the same! hehehe she is very cute btw what is she eating? :)

STUDENT, 18

Dress – Né-net
Tights – One Piece and Tights
Shoes – Né-net

27
Thursday November 27, 2014
Kjeld Duits: @Carrott: Thanks for sharing that.
Carrott: “Great minds have purpose, others have wishes.” – quote on tights is taken from Washington Irving :) – I like it.
Kjeld Duits: @Yoel: Glad you like this look, Yoel! Here is the Né-net site, the brand that made the dress.
http://www.japanesestreets.com/harajuku-fashion/