brandsschoolsmagazines
BOAO

BOAO

Field:
apparel
Style:
main-stream
Market:
women, 20s
Region:
Japan
Frequency:
monthly
URL:
BOAO official site

Buy BOAO at Amazon Japan (English on product page)

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Fashion magazine for working women in their 20s

BOAO is a mainstream fashion magazine for young working women in their 20s. In addition to offering fashion, it often features articles on famous Japanese fashion models. Its motto is “Luck & happy fashion magazine for working girls.”

BOAO has a circulation of 76,000 and is published by Magazine House which also publishes anan, BRUTUS, Hanako WEST, Hanako, ku:nel, Tarzan, GINZA, Oeuf, Casa BRUTUS, POPEYE, Croissant and Croissant Premium.

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http://www.japanesestreets.com/fashion-mags/303/boao